Wednesday, August 16, 2017

Download Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal

Download Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal

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Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal

Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal


Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal


Download Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal

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Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal

Beginning with a historical overview of retailing and a discussion on the theories of retail evolution, the book discusses the opportunities and challenges faced by retailers in India and other developing countries in Asia, as well as the current scenario of the retail industry in other continents. It goes on to discuss shoppers and the phenomenon of shopping, retail store formats, store location, category management, and supply chain management. Finally, it discusses retail buying, store layout and design, retail marketing, point of purchase communication, pricing strategies and policies, store loyalty, the shop as a social construct, and technology in retailing.

The book, with its coverage of real-life case studies such as Woolworth Limited in Australia, Nirantar Agrasar, and Fabmall would also be useful for professionals in managing day-to-day retail operations.

  • Sales Rank: #8162633 in Books
  • Brand: Brand: Oxford University Press
  • Published on: 2012-07-22
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.10" h x .90" w x 9.50" l, 1.81 pounds
  • Binding: Paperback
  • 656 pages
Features
  • Used Book in Good Condition

About the Author


Piyush Kumar Sinha, Professor, Marketing, and Chairperson, Centre for Retailing, Indian Institute of Management Ahmedabad (IIMA), has over 30 years of academic and industry experience. He has also served as Dean, Mudra Institute of Communications Ahmedabad (MICA), and has taught at leading business schools in India. Dr Sinha is active in research in the areas of retailing and consumer behaviour.

Dwarika Prasad Uniyal is currently Associate Professor & Assistant Dean (Academic), Jindal Global Business School. He has also served as the Founding Dean of Chitkara Business School, Himachal Pradesh. He has held professorial positions in premier Business Schools like SPJIMR, Mumbai, SPJCM, Dubai-Singapore, and MICA, Ahmedabad, and is a visiting faculty at many premier B Schools.

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Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal PDF

Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal PDF
Managing Retail (Oxford Higher Education)By Piyush Kumar Sinha, Dwarika Prasad Uniyal PDF

Sunday, August 13, 2017

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Thursday, August 10, 2017

PDF Ebook Explorations in EthnoarchaeologyBy Richard A. Gould

PDF Ebook Explorations in EthnoarchaeologyBy Richard A. Gould

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Explorations in EthnoarchaeologyBy Richard A. Gould

Explorations in EthnoarchaeologyBy Richard A. Gould


Explorations in EthnoarchaeologyBy Richard A. Gould


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Explorations in EthnoarchaeologyBy Richard A. Gould

By observing changes in ancient midden deposits, or modern garbage, the ethnoarchaeologist is able to theorize about relationships between these material remains and human behavior. The papers presented in this book cover diverse societies, and attempt to establish behavioral patterns from the study of what humans leave behind.

  • Sales Rank: #2051114 in Books
  • Brand: Brand: S.A.R. Press
  • Published on: 1978-01-01
  • Number of items: 1
  • Dimensions: 9.25" h x .78" w x 5.75" l,
  • Binding: Paperback
  • 344 pages
Features
  • Used Book in Good Condition

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